It should be recalled that when Dr. Manmohan Singh, Prime Minister of India, made comments about Indian Agriculture and expectation of companies like Reliance getting into, that one should expect a huge relation between that and Reliance's plans in Retailing. The recent news splash of Reliance investing Rs. 4000 Crores in agri business in Punjab and Harayana is all part of Reliance grand entry into retailing and the major thrust of Grocery Retailing.
Getting into direct contract farming in such large scale initiatives, proposed building of an airstrip and purchase / lease of 25 aircrafts (as some have reported) just to transport the produce to different hubs is all mind-boggling for a country that has just started to see retailing in such frenzy in the last couple of years.
For the moment whilst Reliance keeps everyone guessing and releasing news like these, its anyones guess that its building a fort before FDI can really be opened up in the country. Reliance has already started to build its entry barriers to International Players like Wal-Mart and Tesco who are very keen on entering India as soon as the government opens up this sector. Reliance's tactics of absorbing the best talent, high salaries, multi-product, multi-format, all only show that its creating the entry barriers for others. Whilst some are wondering how Reliance is going to achieve this, it should be recalled on how Reliance went about in setting up its Reliance Infocom and Reliance Cafe outlets throughout the country in less than 18 months with a speculated investment of 15000 crores+ With atleast double the amount in its kitty now, its anyones guess now what can be achieved.
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